January 14, 2019Contact: Heidi Chatfield – All Star Incentive MarketingP: 508-347-7672E: heidi@incentiveusa.com STURBRIDGE OFFICE PARK, FISKDALE, MA – All Star Incentive Marketing is pleased to announce the addition of two senior-level Executive Sales...
How important is the customer experience? It’s the culmination of every moment interacting with your company: from your marketing or website process to your sales reps or phone operators to the delivery experience and beyond. Every moment spent with that customer or...
What is “behavioral economics”? The dictionary definition is: “a method of economic analysis that applies psychological insights into human behavior to explain economic decision-making.” Behavioral economics explains why people continue to smoke even though...
One of the biggest changes in the 21st century is the way in which companies are valued. In the past, company value was calculated based on hard assets such as land, buildings, equipment, products/inventory and factories, etc. Today, over 80% of a company’s value is...
If you build it, they will come, right? Not necessarily. Proper program design and branding will ensure that your incentive programs are effective and will deliver a higher return on your investment, but make sure that you don’t underestimate the role of communication...
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